Heading tags are fantastic for a variety of reasons, but they aren't essential in terms of search engine results, according to John Mueller, Google's Webmaster Trends Analyst, who recently responded to a question on Google Webmaster Hangout about the use of H1 headings.
From an SEO perspective, this is a significant revelation, but there is still more to learn about the relationship between heading tags, SEO, and search engine rankings. Discover some important H1 header features by reading on.
According to Mueller, there is no need to be concerned if you utilise multiple H1 headings or don't use any at all. For this reason, Google might not require an H1 heading when deciding how to rank a website. It is highly likely that anyone involved in the field of digital marketing is aware of this fact. There are a ton of websites in Google's search engine results that either don't display H1 heads or do so for styling reasons, which is possibly a serious misuse of H1 tags.
Numerous studies have attempted to link the usage of headings on high-ranking websites, however these research overlooked modern websites, particularly those that use Wordpress designs and frequently employ headings as style elements for navigation.
Mueller claims that headers improve a webpage's readability in terms of usability, particularly for mobile versions. He asserts that properly placed headings make it simple to explain to a user what the webpage is about and divide the daunting information into manageable chunks for easy reading.
To be accurate, effective usage of all headers, from H1 to H4, is beneficial. Users can better grasp an article's topic by using H2, H3, and H4 to nest the sub-topics within it. The advantages of employing appropriate heading tags are numerous. Due to improved mobile readability, it improves page usability and aids in better communication with both people and bots.
The optimal approach is to use the H1 tag for the page's primary title and the H2 tag for its subtopics. If an H2 subtopic is subsequently broken down into additional (secondary) subtopics, all of the additional secondary subtopics should be given H3 tags.
<H1> Main Topic</H1>
<H2> Subtopic A<H2>
<H2> Subtopic B<H2>
<H3> Subtopic to B</H3>
<H2> Subtopic C<H2>
An increase in a webpage's accessibility can be achieved by using headings. They make it simpler for site users who use various assistive devices to access web content to browse a webpage.
You will start seeing relevant information on your website if you stop using heading tags as a place to cram your keywords and start utilizing them as real headings that clearly explain what your page part is about. You always have the option to change it if you decide you don't want to keep it.
Find out how crucial headers are to search engine positioning. Additionally, be aware of the connection between H1 headers and SEO as well as their value for usability. Find here some fundamental guidelines for utilising H1 headers as well as information on how headings impact a website's accessibility.
